From a guy who wrote a book called Ideas Man, which should be a “bestseller” but is instead being labeled as a “worstseller,” comes this ironic and painfully simple video about a baby’s mobile with Mr. T heads. Thus a “Mr. T Mobile”: the real T Mobile, not that cell phone carrier that I’ve never actually known anyone to use. The man is named Shed Simove, and you should buy his book or a number of his other pithy products like the Martin Loofah King.

Thx, J!